Complete Property Seller's Guide
Everything you need to know to sell your property successfully in the Philippines. From preparation to closing, we've got you covered.
5
Key Steps
20+
Pro Tips
6
Common Mistakes
100%
Actionable
Declutter & Clean
Remove personal items and deep clean every room. A clean property sells faster.
Make Minor Repairs
Fix leaky faucets, broken tiles, and chipped paint. Small repairs make a big difference.
Improve Curb Appeal
First impressions matter. Maintain the garden, clean the facade, and ensure good lighting.
Stage Your Home
Arrange furniture to maximize space. Consider neutral colors and minimal decoration.
Research Market Prices
Compare with similar properties in your area. Check recent sales, not just listings.
Check BIR Zonal Value
Understand the tax implications. Price cannot be lower than zonal value for tax purposes.
Consider Market Conditions
In a buyer's market, be competitive. In a seller's market, you have more flexibility.
Factor in Selling Costs
Account for CGT (6%), DST (1.5%), and other fees when setting your asking price.
Take Professional Photos
Use natural light, shoot wide angles, and capture all rooms. Quality photos get more views.
Write Compelling Descriptions
Highlight unique features, amenities, and location advantages. Be honest and specific.
List on Multiple Platforms
Use Housal and social media. The more exposure, the faster you'll find buyers.
Respond Quickly
Reply to inquiries within hours, not days. Serious buyers move fast.
Know Your Bottom Line
Decide your minimum acceptable price before negotiations begin.
Qualify Buyers First
Verify if buyers have financing or cash. Don't waste time on unqualified leads.
Stay Professional
Don't take low offers personally. Counter-offer or move on gracefully.
Get Everything in Writing
Even initial agreements should be documented to avoid misunderstandings.
Sign Contract to Sell
Initial binding agreement with key terms: price, payment schedule, turnover date.
Collect Required Documents
Prepare TCT, tax declarations, clearances. Missing documents delay closing.
Pay Taxes Promptly
CGT due within 30 days of deed notarization. Late payments incur penalties.
Execute Deed of Absolute Sale
Final transfer document. Ensure all parties sign with proper IDs.
Common Mistakes to Avoid
Overpricing
Property sits on market, gets stigmatized as "stale"
Poor Quality Photos
Listings get skipped, fewer inquiries
Ignoring Repairs
Buyers use issues to negotiate lower prices
Not Disclosing Issues
Legal problems and cancelled deals
Being Unavailable
Buyers move on to responsive sellers
Incomplete Documents
Delayed closing, frustrated buyers
Pro Tips for Faster Sales
Time It Right
December to February is typically a strong selling season in PH
Be Flexible with Viewings
Accommodate buyers' schedules, including weekends
Offer Incentives
Include appliances, furniture, or cover transfer fees to sweeten deals
Work with Professionals
Consider hiring a broker for complex transactions